Paid Social
Advertising
Paid Social
Advertising
Users Spend 3 Hours A Day On Social Media..
That's 3 hours of opportunity for your brand every day. As online shopping becomes faster, easier and more socially-centric, our paid social agency team of specialists utilize the different powers of each platform for results. By conducting market research while mastering your brand guidelines, we build on a creative concept to disrupt the social feed, capture attention, keep your brand top of mind, and deliver long- term, sustainable ROI.
Youtube Ads
YouTube is the second most visited website in the world, second only to Google. Which is why we're experts in both. Harnessing the power of the Google Ad platform, YouTube advertising campaigns are set up to both prospect and retarget using:
- Trueview ads
- Non-skippable
- Bumper in stream
- Overlay ads
- Display ads
Facebook Ads
We're not just a Facebook ad agency, but Facebook growth partners. While Facebook (now Meta) has become a staple in the marketing mix, many brands come to us burned with having been overpromised and under-delivered. That's why our tried and true approach using a prospecting and retargeting (including Dynamic ads) campaign structure that is designed for optimal testing has proven to be a sustainable, built- for-scale growth strategy for mid-to-large sized businesses.
- First and third party data targeting
- Location targeting
- Demographic targeting
- Data capturing
Instagram Ads
There are 1.47 billion monthly active users on Instagram. Your repeat buyers are in there, and this Instagram marketing agency can reach them. Combining the forces of our in-house creative team and digital strategists, both audience targeting and visuals become the secret sauce to sales lift. We dip into:
- Lookalike audiences
- New audience
- Retargeting (including users who have viewed a Display ad from your brand, cross-channel advertising)
- Current contacts from email lists
- IG Shopping configuration
From gifs to carousels and videos, we only serve ads users actually want to see.
Influencers
Influencers partnerships are a great way to increase brand awareness and engagement on social platforms. We manage influencer campaigns from top to bottom:
TikTok Ads
Coming from an experienced TikTok agency, trust us, TikTok is not just for kids. 825 million adult users worldwide will tell you the same. In fact, within the past 18 months, the number of US adult platform users has grown 5.5 times. ARSENL tests the limits of content with paid approaches to TikTok, leveraging dynamic and product-driven videos through:
Innovation and creativity is at the forefront of this platform, and our trend enthusiasts perfectly blaze the trails of your industry. Check out how we did this for a fast casual burger chain. TikTok was the perfect channel to capture the Gen Z and Millennial audience that frequents our burger client. With the objective of increasing brand awareness, we were able to reach the masses at a low cost to promote their tasty cheeseburgers. Not only was the CPM well below the platform average, CPCs were also 50% less than TikTok averages, effectively driving awareness at a low cost.
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